Optimize for ‘Near Me’ for Local SEO Optimizing for near me searches resembles your local SEO process. As said before, for near me searches, it’s all about the search intent. People have a goal — they need something and they need it now. You have to offer that to them and you have to appear the most trustworthy of options. There are a few steps you really need to take: Near me searches mostly happen on mobile, at a time when the consumer needs it the most. Your site has to offer a great mobile experience if you want Google to consider you for mobile search results. You don’t want people to wait for a minute to load just one…